Only the fittest will survive in the financial markets. The victor becomes king, the defeated an outlaw. Some people hope to go ashore as soon as possible, while others are determined to dominate the battlefield. Mr. Yip Mow Lum, known as the Money Hunter, is a general on the financial battlefield. He is very good at buying and selling real estate. He is also good at investing in stock market, restaurants and property markets. In 1995, Mr. Yip Mow Lum founded Bright Smart Securities with his unique and principled investment vision. In the early days of its establishment, there were only around six employees. Later, even after experiencing global economic turmoil, the Company still stood firm. It became more and more courageous, and moved forward with perseverance. Finally, the Company successfully broke through and established Bright Smart Securities as the "The Top of Chinese Capital", creating a legend in the securities industry.

As early as 2003, the government abolished the Minimum Brokerage Commission Rules. Bright Smart Securities recognized the opportunity and took the lead in significantly lowering the commission from 0.25% to 0.05%, making Bright Smart a brokerage firm trendsetter. At the same time, the Company actively promoted online transactions. Because of establishing the clear positioning, it builds a sound foundation of success. Providing the cheapest commission, fastest and impeccable electronic trading platform across the city, Bright Smart Securities’ business has grown rapidly and has continued to grow.

In 2010, Bright Smart Securities was successfully listed on the Hong Kong Stock Exchange with stock number 1428, creating a key milestone in its development history. The Group also received support from Bank of Communications International, a wholly-owned subsidiary of Bank of Communications, which injected strong confidence into the development of the Greater China market. Meanwhile, "Bright Smart Financial Channel" was officially established, which is the first global financial live channel in history of securities industry.

In 2013, when the economy was in recession and the securities industry was in a downturn, Bright Smart Securities expanded at that time. In addition to establishing a 30,000-square-foot Kowloon headquarters, together with the Central head office and all branches, there were a total of 22 business locations throughout Hong Kong. The Company is also the first to operate seven days a week, extend service hours to 7 p.m., and set up a 24-hour global market support hotline. The company pays its best efforts to provide good service to customers so it is the best partner in your investment journey.

In 2014, Chow Tai Fook subscribed for the Company’s placing shares and became the second largest shareholder of the Company. It enhanced the Company’s competitiveness. In the same year, Magnum Group, owned by Mr. Yip Mow Lum, chairman and major shareholder of Bright Smart Securities, was listed on the main board of the Hong Kong Stock Exchange. The public offering was oversubscribed 3,500 times, hitting a record hit both subscription sum and the most profitable IPO. Magnum Group is Hong Kong's first high-end entertainment consumer stock, and its successful listing is a testament to Mr. Yip Mow Lum 's extraordinary business acumen. Under the leadership of Mr. Yip Mow Lum, Bright Smart Securities has become stronger and stronger and builds a good reputation.

In the same year, the Group moved its computer central equipment system to the Central Terminal of the Hong Kong Stock Exchange in Tseung Kwan O. It also spent more than 100 million HK dollars to develop an incredibly fast online trading system and mobile application. The order placing speed only takes 0.0028 seconds, which can effectively handle frequent transactions. The annual transaction volume reaches nearly one trillion HK dollars, making the Group 's one-stop online transaction channel more stable, safer and faster. The 24-hour service helps customers getting in the ground floor and has been highly praised by the market.

In 2015, Bright Smart Securities was recognized by international financial institutions and added in the "MSCI Index" constituent stocks. In the same year, the Company was invited to become a member of the Frankfurt Stock Exchange in Germany and the Singapore Exchange.

In 2016, the Company was selected as a constituent stock of the "Hang Seng Global Composite Index" and "Hang Seng Composite Index Series".

In 2019, the Group took the lead and realized investors' demand for fintech development and mobile applications. It spent a huge amount of money and half a year to successfully develop Bright Smart Securities (Baobao) and Bright Smart Futures (Doudou) on its own. Trading mobile applications (APP), Baobao APP can buy and sell global stocks, and Doudou APP can buy and sell global futures. Both of them have the functions of account opening, trading, two-factor authentication and free real-time quotes of local and global stocks and futures.

In 2022, the Group developed Hong Kong's first emergency prevention system. Customers only need to open a securities account and automatically connect to all systems instantly. It also has four order placement functions and four protections, so there is no fear of a system crash. In the same year, in response to the increasing market demand for futures products, we exclusively launched a futures " Future Option 1Divide5 " account, which allows clients to trade one futures index with only 20% of the margin, which was widely welcomed by investors.

Today, Bright Smart Securities is already a powerful international company. With the Company’s rich experience, the management has led the Group to achieve great results. Despite of the existing economic downturn in Hong Kong, the net profit in 2023/24 reached 559 million HK dollars. At present, the total number of customer accounts has exceeded 560,000, and customer assets are close to 54 billion HK dollars, and they continue to grow. Bright Smart's online platform has global reach and a wide range of products, including Hong Kong stocks, US stocks, Shanghai-Hong Kong Stock Connect A shares, Shenzhen-Hong Kong Stock Connect A shares, China B shares, UK stocks, Australia stocks and Japan stocks and other global stocks, as well as the launch of index futures and options, stock futures and options, global futures IPO shares subscription, margin financing services etc., the 24-hour service is connected to the world and is renowned around the world.

Bright Smart Securities has won numerous awards over the years. The company has won four awards including: "the Most Active Futures and Options Broker Award" and "the Most Active Stock Futures and Options Broker Award" from the Hong Kong Stock Exchange; and three awards from the CME Group including "The Most Influential Broker" and "The Most Innovative Broker". There are countless awards and the Company is highly recognized by the financial industry.

The Group is passionate about caring for the society and has been adhering to the concept of "giving back to the society" for many years, and has donated money and resources to help groups in need. Chairman Yip has donated more than 10 million to Hong Kong Baptist University, striving to cultivate future pillars of society. When the COVID-19 epidemic was raging in Hong Kong, Chairman Yip donated a total of 30 million to the Hong Kong Hospital Authority in the name of the " Yip Mow Lum Charity Fund" to thank all medical staff for their fearlessness and persistence in their duties, and present a check to Mr. Fan Hung Ling, Chairman of the Hospital Authority. The "Yip Mow Lum Charity Fund " also donated money to Haven of Hope Christian Service to support the "Hopes Runner and Charity Walk". It then sponsored the "Pok Oi Cycle for Millions" organized by Pok Oi Hospital, and colleagues participated in the event cordially. The Group has also been the title sponsor of the "Joyful Charity Run" for 15 years. There are countless benevolence acts, and the achievements are obvious to all.